People ignore design
that ingnores people.

– Frank Chimero

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Design Lab

Viale Stelvio, 41
20135 Milano

T +39021234567


Mantova | Brescia | Milano
T +39037663883
P.I. 01846050209
Cod. Int. 9Y56EU
Studio Rodighiero Associati srl

Since 1986

Founded in 1986 by engineer Giovanni Rodighiero, the Studio is an emerging and innovative integrated laboratory of Italian design. Giovanni Rodighiero‘s thirty years of experience and professionalism, combined with the competence and talent of the young architect Massimo Rodighiero and the designer Francesco Rodighiero, have allowed the studio to achieve, over time, important awards. Over the last 30 years, the studio has applied its expertise and talent to the integrated and sustainable design of hotels, shopping malls and multipurpose centres, residential units and single-family villas, and to product design, with a Design for All approach.

Design for All since 2007

With the contribution of the designer Francesco Rodighiero, and of the first important experiences with the company Goman – of which he is now art director – the Studio becomes one of the most important Italian realities in the development of inclusive design and Design for All. In 2007 the research of methodologies, experiences and innovations began, reaching its climax with the ‘Design for accessibility‘ course at the Politecnico di Milano. At the same time, the active participation in organizations with social impact related to the world of disability, such as Design for All Italia and Hackability, allows to have an up-to-date look at the contemporary.


Briefing and acquisition of goals

Understanding of needs and desires through research

Conversion of needs into strategic project requirements

Development of concepts and models for analysis

Development of projects with prototypes

Reviews, tests and validations with the end user interested in the project.

Discover the benefits

Design Strategy

We help companies differentiate their products and services to create competitive advantage in the marketplace. We develop innovation strategies tailored to bridge our clients’ business goals and objectives with their customers’ needs.

Design Research

The research is the foundation of the project that allows to orient the strategic choices in an open relationship between new solutions, new areas and competitors. We look for insights based on the real needs of end users.

Inclusive Design

The Design for All strategy allows us to empathize deeply with the needs, desires, aspirations, habits and behaviours of users. We create solutions for a broad user base without any kind of discrimination towards people with disabilities.

Visual Design

By improving our knowledge of our customers’ target markets, we support our research, product and communication with Brand Identity Design, Infographic, Packaging Design and Marketing materials to help create a look and feel consistent with the desired experience.

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The in-house rapid prototyping laboratory

  • Realistic models for evaluations that provide precious insights 

  • Fast availability thanks to quick processes

  • Optimization of design development time

Let's talk about your project

We use Additive Manufacturing technologies, in particular 3D printers (FDM and DLP), because they are perfect for making prototypes and concept models. In the early stages of product development we can produce detailed models quickly and cost-effectively, allowing a significant reduction in design development time and risk reduction.

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